Budget Insurance Campaign 1

Budget Insurace Campaign

We were briefed by Budget Insurance to create a campaign that would help them stand out from the crowded South African short term insurance market, currently awash with character-driven walk-and-talks, as well as cheap motiongraphics affairs.
 
In conjunction with AM I Collective, we developed a campaign that blended 2D, 3D and old-fashioned
stop-motion graphics, utilizing unique, 3D-printed puppetry. The result was a charmingly unique animation style with a clean, elegant design that positions Budget above and beyond its competitors.
Credits
 
Chief Creative Officer: Jonathan Beggs
Art Director Creative Director: Lucas van Vuuren
Copy Writer Creative Director: Jonathan Warncke
Agency Producer: Lauren Trevelyan
 
Production Company: Am I Collective
Director: Ruan Vermeulen
Animator: Matthew Lowry
Animator: Nathan Brown
Stop Frame Animator: Lindsay van Blerk
Art Director/Stylist: Cosmesis
Cinematography: Crispian Abbot
Producer: Arnelle Woker
Producer: Leizel Thebus
Producer: Firoza Rahim
VFX Operator: Adrian Berghoff
VFX Operator: Ruan Els
VFX Operator: Renier Senekal
VFX Operator: JC Malan
VFX Operator: Kailyn Johnson

Music & Sound Composition: Rob Schroder
Post Production Facility: Killer Robot

Recording Studio: WeLoveJam



 
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